The Westcoast Cloud Team
October 27, 2022

Business Premium: the SMB platform for doing more with less

We love small- and medium-sized businesses (SMBs).

They’re trailblazers. Opportunity-makers. The lifeblood of our communities. 90% of all global companies (around 400 million) are classed as SMBs. They provide half the world’s jobs, and account for nearly half of our global GDP.

But these are testing times for SMBs. 60% fail within their first three years. And cyberattacks against SMBs have increased by 150% in the past two years. They need help.

If we’re to continue to see SMBs innovate and grow, we in the tech industry need to ensure that they have access to the same agile, secure cloud solutions and modern, remote ways of working as the world’s biggest enterprises. And these solutions have to be affordable. World events are squeezing margins and shrinking budgets. SMBs are under pressure to do more with less.

Power easy, secure hybrid working

That’s why we also love Microsoft 365 Business. It’s designed with SMBs in mind and built to empower hybrid workers.

The Business Basic suite offers your customers easy remote working solutions with platforms like Teams, OneDrive and SharePoint all in one package. And if your clients need to collaborate remotely as well, they can with Business Standard. This includes everything in Business Basic, along with cloud-based office apps like Word, Excel and PowerPoint.

But it’s only the top package – Business Premium – that enables businesses to work and collaborate securely from anywhere. Business Premium is perfect for end users who need secure, remote work solutions, cyberthreat protection and device management.

Deliver significant cost savings

Not only is this Microsoft’s most comprehensive SMB offering, it’s also the most cost-effective. For instance, by simply consolidating their existing productivity and security point solutions into Business Premium, SMBs can save on average £25 per user, per month.

Candy Keen, our in-house Modern Workplace and Security Specialist, recently ran a series of webinars on the world of Business Premium and how partners can pitch it to their SMB customers.

Watch Part 1 and find out how to:

  • Spot a Business Premium opportunity
  • Use the ‘Do More with Less’ plays
  • Help SMBs get more out of their tech investments
  • Increase your profitability with Business Premium


Then, watch Part 2 to see:

  • A reminder of the benefits and details of Business Premium
  • A deep dive into Business Premium’s security offering – including Microsoft Defender for Business
  • How to assess your clients’ security needs
  • EMS, MDB, Intune and Autopilot product demos


If you’d like to know more about positioning Business Premium to your existing and net-new customers, please reach out to Candy at

She’ll show you how to have positive conversations about Business Premium, and tell you more about all the other great support we can offer, including in-depth, tailored workshops, solution assessments and additional training materials.