TRANSFORM YOUR ONLINE PRESENCE

UNLEASH YOUR DATA. INCREASE YOUR IMPACT.

MAKE DATA WORK FOR YOU

Your online presence is your business’ shop window. For many customers, it’s possibly where they’ll encounter your brand for the first time. It’s where consumers evaluate how your offering compares to competitors.

So, boosting your online visibility will play a big part in how successful you are at generating new revenue.

But it’s hard to know how well your online channels are working for you – or how to improve them – without hard data.

That’s where an Online Presence Assessment can help. It’s carried out by Make Marketing Magic, who will analyse your online channels and tell you how to improve them and generate more leads.

The assessment is worth over £400. We offer it to you free of charge.

So let’s find out where you could spruce up your online channels.

DO MORE BUSINESS ONLINE: 4 STEPS

Your report will be ready within five days after the request is submitted. We’ll then book a meeting to discuss your report in depth with one of our auditors. This typically takes around 45 minutes. After the meeting you will receive the report by email.

1
FOLLOW THE DATA

Data will help you decide exactly what to improve – and how. It will also help you work out which tools to use. Analysing your web data can yield a lot more information than you expect, so decide what you want to learn first.

2
IDENTIFY YOUR POSITION

The analysis is going to throw up a bunch of areas for improvement. Start by benchmarking yourself against other businesses in your industry. This way, you’ll know how you’re positioned. And you’ll be able to see where you can get a competitive edge.

3
BUILD A ROADMAP

Use your data, positioning and your market knowledge to work out where to focus your attention. Start with a small number of areas to work on, where you can make the biggest impact.

4
PROTECT YOUR FOCUS

Avoid tinkering with other things when results don’t show immediately. Trust the data and follow your roadmap. Improving a handful of points in your online presence is a big enough challenge. To carry on the window-shopping metaphor… it sometimes takes a while for people to notice a change. But when they do – they’ll surely stop to take a look.

The Online Presence Assessment

The Online Presence Assessment analyses over 200 data points. You’ll receive a report with insights and recommendations on how to improve your:

 

  • Proposition – Do people ‘get’ your offer?
  • Targeting – Are you reaching the right audience?
  • Content – Is your content right for your audience?
  • Technical performance – How well is your website performing technically?
  • Search – How do search engines rank your website?
  • Lead generation – How can your website generate more leads?

What’s included?

The assessment comprises three components:

Website scan (worth £147)
A full audit of your website and other online channels

Report (£97)
All your data and our findings, notes, and advice are combined in a report

Personal consultation (£159)
Your auditor will talk you through your report and provide custom advice

Total value: £403.00

Our price for Westcoast Cloud partners: £0.00

How you’ll benefit

Your Online Presence Assessment will provide you with a launchpad to transform your business. Use it to:

Discover

insights and plan action

Prioritise

and take the next step

Benchmark

against – and outperform – your rivals

Improve

traffic, search ranking, social followers and conversion rates

To get your Online Presence Assessment started, complete and submit this form

Fields marked with an * are required

FREQUENTLY ASKED QUESTIONS

Who is the Online Presence Assessment for?

The assessment makes life easy for people with no time to gather and analyse data themselves. It’s ideal for business owners, commercial directors and marketing and salespeople who do most of this work alone or with a small team.

How long does it take for an OPA to be completed?

Your report will be ready within five days after the request is submitted. We’ll then book a meeting to discuss your report in depth with one of our auditors. This typically takes around 45 minutes. After the meeting you will receive the report by email.

How come it’s free for Westcoast Cloud partners?

We’ve partnered with Make Marketing Magic to create programmes that help grow our partners’ businesses. This is one of them. And it’s fully funded by Microsoft – so request your OPA today.